Thursday, February 25, 2010

Enrich Your SEO Knowledge Profile with Information on Various Google Bots

Are you a newbie in the SEO industry? To get your ground cemented in this industry, you need to enrich your SEO knowledge and enhance your SEO expertise. Search engine optimization is a search engine based procedure to put websites that grope in the dark of wilderness, in the notice of search engine bots. Google’s presence across the online search world is prestigious and prodigious. Here am I with information on different Google bots to help you beef up your SEO knowledge profile.

Google Bot – Google uses this bot to hunt the web in order to index new pages from existing websites. Fresh bot and Deep bot are different versions of this Google bot. Deep bot tracks the minute details of a website by following the link to as many as pages. Fresh bot crawls a website and its pages to search for fresh content. In quest of updated content, it crawls also the indexed web pages. Therefore, it is important to keep the website content updated in order get the site noticed in the fresh Google search results.

Media Bot is what Google uses to place relevant ads in the pages of a website. Understanding the function of this Google bot is vital for you to boost your SEO activities. Media bot works on the basis of an analysis of AsSense pages. Image bot is another Google bot to crawl images from web pages and index them in Google’s Image Search. Images are put in the cache of Google Image depending on their file names, page titles and alt texts. That is why image optimization is an important SEO activity.

Crawling and analyzing the advertising landing pages of websites is the function of Google’s Ads bot. It also determines the quality score and position of your ads. Hence, the advertising landing pages must feature quality content. High quality ads get placed at the top. So, make sure to allow Ads Bot access to your site. To increase the search engine visibility of websites, the websites should be completely accessible by Google.



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